Guides and tips

August 2, 2022

Sell to Africa with a Klasha Business Account

Population surge, increase in mobile e-commerce, fast urbanisation, mobile penetration, and adoption of new technologies, among others, are significant contributors to the continuous rise in African online retail. 

Global attention is currently on Africa, among other markets, as various research has shown that the continent is rapidly moving towards its full economic growth due to the high numbers of buyers in Africa. 

According to a report by the International Trade Administration, e-commerce users in Africa are expected to surpass half a billion by 2025, showing a steady 17% compound annual growth rate (CAGR) of online consumers for the market.

As a merchant that wants to sell into Africa’s biggest consumer markets, now is the time to launch your local or international business to the vast digital audience on the continent. Aside from figuring out the best e-commerce platform for your business, detailed here, an easy and seamless payment experience is vital for you to have new and returning customers to your offline or online business, which is what Klasha offers.

Klasha’s mission is to provide cross-border commerce solutions in Africa, which helps merchants sell into Africa and receive payments in local African currencies while enjoying super fast last-mile delivery to consumers across the continent. We also ensure that African consumers can transact easily by paying with local currencies and methods experienced in frontier markets.

Klasha Business gives you access to our range of B2B solutions that make selling online to African consumers easier:

Business Account dashboard:  Having a Klasha Business Account gives merchants access to our B2B solutions and other features such as balance, transactions, analytics and exchange rates so you can stay on top of all your merchant experience. 

KlashaCheckout: Sell in Africa with our highly responsive gateway that allows you to receive payments in African currencies and money methods from your customers. KlashaCheckout integrates with different platforms such as WooCommerce, OpenCart, and Squarespace, to mention a few. Integrating is easy and stress-free, and you can start accepting payments in 5 minutes as integration is easy and carried out by our engineering team. 

KlashaWire: Wiring large funds from Africa has been made seamless for merchants in Africa. KlashaWire helps merchants in Africa wire funds to their business partners and suppliers in China, India, the USA, the UK, Turkey, and over 120 other countries using African currencies and methods, and they receive the equivalent payout in USD, CNY, EUR, GBP, INR and other G7 currencies. All KlashaWire payments are secure and settled in 1-4 working days.

Klasha Payment Links: No online presence? No problem. 

Merchants with no website can still accept payments in African currencies from their customers. Klasha Payment Links are customised links that you can easily create from your Klasha Business Account and share and delete for your business without any technical assistance. You can share these links on WhatsApp, Instagram and other platforms. 


Merchants with a Klasha Business Account also have access to our team of developers who help with checkout integrations, our sales team, and the Klasha developer’s community, where they get exclusive updates and resources on utilising and positioning their business in the African e-commerce market. To get started, create and activate your Klasha Business Account and start receiving payments in minutes. 


If you have any questions, send us an email with your questions, and we will be in touch.

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